Shopify Plus Migration

Buildmat Shopify Plus migration, on time and under budget

Re-platformed a Melbourne bathroom & kitchen retailer to Shopify Plus with zero downtime, then built two custom apps to power their storefront.

Client Buildmat
Industry Buildmat · Victoria
Services Shopify Plus Migration, Custom App Development
Stack Shopify

The challenge

Buildmat’s ageing Magento store was hard to maintain, slow to update, and couldn’t keep pace with a growing catalogue of 17,000+ SKUs across sinks, tapware, vanities, and bathroom fittings.

The solution

We re-platformed Buildmat onto Shopify Plus, migrating the full product catalogue and order history with zero downtime, then built two custom Shopify apps — BM 2025 Menu AU and BM Insanity AU — to give the Buildmat team the storefront controls Shopify doesn’t offer out of the box.

The build

Beyond the migration itself, we built two custom Shopify apps to give Buildmat the storefront experience their catalogue needed. The first powers a rich mega menu — letting shoppers filter by collection, type, colour and size straight from the navigation, with featured brands and buying guides built in. The second drives complex product variants, turning configurable items like vanities into a guided step-by-step builder: cabinet colour, handle style, benchtop, and add-ons, each with its own visual swatch — so customers can build exactly the product they want before adding to cart.

Backend APP: BM 2025 Menu AU
Front-End APP: BM 2025 Menu AU
Backend APP: BM Insanity AU
Front-End APP: BM Insanity AU
Under the hood

Technology & integrations used

The stack we chose and connected to make the migration reliable and the storefront easy for the Buildmat team to run day-to-day.

01 · Platform

Shopify Plus

Core commerce platform. Full 17,000+ SKU catalogue, order history and customer data migrated with zero downtime.

02 · Custom App

Admin & Storefront API

Two custom embedded apps (BM 2025 Menu AU, BM Insanity AU) built on Shopify's API to power the mega menu and variant builder.

03 · Email

Klaviyo

Connected order, browsing and back-in-stock events to Klaviyo for abandoned-cart flows and product-launch email campaigns.

04 · Search & discovery

Algolia

Faceted search and instant filtering across the full sink, tapware and vanity range, tuned for high-SKU catalogues.

05 · Reviews

Yotpo

Synced verified buyer reviews per SKU, surfaced directly inside the new variant builder and product pages.

06 · Analytics

GA4 & GTM

Full ecommerce event tracking rebuilt for Shopify Plus, so reporting stayed consistent through the migration.

Note — this grid is a reusable block: swap in the relevant stack per project (e.g. WooCommerce, LearnDash, Zapier, Mailchimp) so every case study shows the exact technology used, not a generic list.

The results

17K+ Products migrated
5★ Star Client satisfaction
Pass Core Web Vitals
2+ Custom apps built
Layout/Grid Custom page templates
Code HTML5 markup